Sounds familiar? On-line Travel, which was regarded the domain of the Net ‘geeks’ a decade back, is the new mantra for the World-wide-web savvy generation of now. Logging on to the Web and accessing the vast pool of sources has turn out to be the norm of the day.
Right now, the fastest expanding category for B2C e-commerce in India is Travel. From railways to airlines, hotels to travel packages- practically just about every segment of the travel market is seeing a surge in on line bookings.
With the international raise in reputation for On the net Travel, On the web Travel sales worldwide improved by as substantially as 34% from 2004 to 2005 and reached $62 billion in the US markets and $31.1 billion in the European markets. On the internet travel in Asia also, is on a roll, estimated to reach $16 billion by 2006 more than double that in 2003.
The exploding globalisation in India has catalysed the speedy expansion of Web connectivity and e-commerce activities all through the nation. Now, India boasts of an ever-increasing user base whose understanding of the Net is at par with that of any developed nation, boosted by the reality that 68% of the users lie among the age group 15-30 years.
The emergence of low-price airlines and on the net ticket booking along with growth in on the internet railway reservation is the key in this World wide web booking boom in India. With the elevated trust in safety of credit card transactions and on the web payment alternatives, of the 90 % of the Indians who planned and researched travel solutions by way of the world-wide-web, 15-20 percent really booked working with the Web.
www.discoverbranson.com/travel-guide is cashing on this growth with committed e-commerce portals that allow shoppers to make on the web bookings and payments for hotel rooms, air tickets, car or truck rentals as well as vacation packages.
Interactive strategies like search tools targeting several airlines and variable airfares let travellers to zero in on the great flight, coupled with search engines for sifting via the huge array of hotels and booking choices, are a fantastic lure for the users, along with the last minute bargains and tempting discounts that have grow to be an integral element of the net buying.
The on the internet travel now, brings collectively the best of technologies and interactivity, and in depth industry network in a a single-stop option that drives down fees- all just a couple of clicks away.
Of the 38.five million individuals logged-on in India, the Travel market accounts for over 23% of web buying in India, which translates into a whopping 4.eight million Indian users who venture for the On line Travel.
This acceleration accentuates the travellers’ preference to directly involve themselves and handle their travel options, producing Online Travel Shopping in India the most desired pre-departure tool of the day.
Online Travel Shopping: four.8 Million And Counting
Categories: